Transcript: Integration of execution into strategy making Motivates people to act on and execute a blue ocean strategy in a sustained way deep in an organization Fair Process Facilitates both strategy making and execution Mobilizes people for voluntary cooperation Deals with management risk Cirque du Soleil Design strategic planning process to go beyond incremental improvements Tackles planning risk Creates value innovations Visualization approach drives focus on big picture Four-step planning process whereby you can build a strategy that creates and captures blue ocean opportunities Reconstruct buyer value elements -> new value curve Which of the factors that the industry takes for granted should be eliminated? Which factors should be reduced well below the industry’s standard? Which factors should be raised well above the industry’s standard?
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